Vaisala, with its new mission of “See the world with all Your heart, Build Tomorrow together”, aims to play a more active and critical role in driving impactful climate action through reliable instrumentation and smart applications.

UGTMEM03LBB11  Vaisala is a measurement company dedicated to advancing climate action. Today, we announce our new brand identity and mission – to see the world with all our might and work together to build tomorrow. This is also the brand’s first refresh in nearly 15 years.

For nearly 90 years, Vaisala has played an important role in understanding the state of the climate, improving energy efficiency across multiple industries, and supporting the green energy transition with high-quality measurement equipment and data. However, in the face of the planet’s growing environmental challenges, we know that we must take a more resolute stand and actively engage in the promotion of climate action.

UGTMEM03LBB11 

“This brand refresh further reinforces Vaisala’s positive impact on customers and the planet. With our reliable instrumentation and intelligent applications, we help countries and industries around the world make smarter decisions about understanding, mitigating and responding to change.” Kai Oistamo, president and CEO of Vaisala.

UGTMEM03LBB11  The new brand identity is designed around Vaisala’s existing strengths and future opportunities.

“The new brand identity now stems from what our employees consider to be special about working at Vaisala – our strong commitment to sustainability. Vaisala has always been committed to ensuring quality and meeting the needs of its customers, and on top of this, the upgraded brand image will be even more dynamic, ensuring that our customers will continue to see us as a trusted partner.” Nina Eklund, Director of Communications and branding at Vaisala.